Nomanini launches new eLula platform driving efficiency for enterprise prepaid distributors

17 NOVEMBER 2015
Summary
Nomanini launches its second generation product, eLula, at AfricaCom 2015 today. This new platform provides enterprise prepaid distributors with more sophisticated business insights via an enhanced cloud platform, and merchants with the means to sell different types of services electronically.

South African-based enterprise payments platform provider, Nomanini, has rolled out its second generation product, eLula, designed for informal markets. It provides enterprise prepaid distributors with more sophisticated business insights via an enhanced cloud platform, and merchants with the means to sell different types of services electronically.

Nomanini provides a payments platform that enables transactions in the cash-based informal retail sector in Africa. Its flagship product, the Lula terminal, is a rugged, waterproof, GSM-connected PoS device for printing PIN-only products.

The new eLula platform comes with additional capabilities allowing for the integration and sale of more sophisticated products. Its enhanced dashboard management suites for prepaid distributors offers unparalleled insight into merchant network activities and integration with key service providers. “Our new dashboard drives efficiency for enterprise prepaid distributors, telling them which merchants are selling, where the sales hotspots are, which aren’t selling and why,” said Vahid Monadjem, Nomanini CEO.

“This management platform has been hugely updated with our second generation eLula platform, providing not only analytics but also sales predictions, as well as integration to local products and services. We believe it is a step forward for prepaid distributors in informal markets, allowing them to maximise their sales and plan deliveries as never before.”

Designed to maximise opportunities for merchants

Rugged, waterproof and GSM-connected like its predecessor, Nomanini’s new eLula PoS terminal allows for increased margins and greater competitiveness. Monadjem said the expansion in usage was due to the realisation that the Nomanini platform and PoS device could play a significant role in increasing access to e-payments amongst low income communities, whilst providing additional revenue streams for merchants.

“When Nomanini started it saw the significance of enabling electronic transactions to those without bank accounts in informal markets,” he said.

“To do this, we focused on electronic vouchers for prepaid airtime to replace scratch cards, which received a great reception. But airtime is the tip of the iceberg. Our clients want a variety of services, and our devices can be used to deliver a number of fast moving virtual goods, such as prepaid electricity and water. eLula takes that foundation and provides the appropriate tech for informal markets to deliver these virtual goods, and we plan to expand into other services - such as microfinance - in the future.”

First point of sale to use an electronic paper screen

One concern regarding the second generation platform - which was fully developed in-house over a period of five months - was the need to add a touch screen to allow for the input of account numbers for services such as electricity and water.

“Our initial concept was that the terminal needed to be usable by everyone, and it needed to be rugged. Informal street sellers are often running from car to car, perhaps in the rain, and screens are susceptible to damage if dropped,” said Monadjem.

However, this issue has been overcome with the use of an almost indestructible electronic paper screen for the eLula, with a 1.2m drop resistance and UV resistance. Normally used for e-readers, this is the first example of an electronic paper screen being used for PoS terminals. “It’s the perfect technology to allow vendors to expand their services while remaining robust.”

The eLula is already in use in Mozambique, and is available for purchase elsewhere, but Monadjem said that there is still a need for the original Lula terminal.

“With our different products we can target different segments of the informal vendor market. A part-time seller with small usage may use our Android platform, a seller on the street running between cars may use the Lula terminal, while physical shops and spazas looking to offer more than one type of service may prefer eLula. It’s up to the merchant; the key thing from our point of view is that we are able to provide a number of simple to use, affordable, robust terminals that bring electronic payments into informal markets and increase the margins for merchants and prepaid distributors.”

eLula platform product specs:

  • UV resistance: UV resistant automotive grade ABS enclosure
  • IP rating: Water resistant and dust resistant (IP65)
  • Drop test: 1.2m drop resistance
  • Dual Sim: Yes
  • Bluetooth: Available/Optional
  • GPS: Available/Optional
  • Service Life: 2 - 3 years
  • Printer life: >100km of paper
  • Battery Life: 2 - 5 days

Nomanini product features

Nomanini Platform: Cloud-based and accessible via the desktop web and mobile optimised sites.

Platform Capabilities:

  • Integrations & Professional Services
  • Electronic voucher distribution
  • Stock and cash management
  • Vendor management
  • Terminal management
  • Real-time sales data
  • Sales predictions
  • Remote diagnostics of terminals

Lula: Rugged, water resistant, simple to use, GSM-connected POS terminal with integrated printer for PIN-only products.

Technical Specifications

  • 450 g, 120 x 120 x 80 mm
  • 12 configurable buttons
  • Serves 1 to 144 products
  • Print speed 5 cm per second
  • 500 prints or 2 day battery life
  • Standard micro-USB charger
  • IP42 water and dust resistant
  • SABS safety certification under SANS 60950
  • Over the air upgrades

eLula: Rugged, waterproof, GSM-connected, POS terminal with indestructible electronic paper touchscreen for more sophisticated products.

Technical Specifications

  • 325 g, 85 x 125 x 35-85mm
  • Electronic paper touchscreen
  • Serves unlimited products
  • Print speed 5 cm per second
  • 500 prints or 2 day battery life
  • Standard micro-USB charger
  • IP65 water and dust proof
  • SABS safety certification under SANS 60950
  • Over the air upgrades
Quotes
"Our new dashboard drives efficiency for enterprise prepaid distributors, telling them which merchants are selling, where the sales hotspots are, which aren’t selling and why." Vahid Monadjem, CEO of Nomanini
"“This management platform has been hugely updated with our second generation eLula platform, providing not only analytics but also sales predictions, as well as integration to local products and services. We believe it is a step forward for prepaid distributors in informal markets, allowing them to maximise their sales and plan deliveries as never before.”" Vahid Monadjem, CEO of Nomanini
"With our different products we can target different segments of the informal vendor market. A part-time seller with small usage may use our Android platform, a seller on the street running between cars may use the Lula terminal, while physical shops and spazas looking to offer more than one type of service may prefer eLula. It’s up to the merchant; the key thing from our point of view is that we are able to provide a number of simple to use, affordable, robust terminals that bring electronic payments into informal markets and increase the margins for merchants and prepaid distributors." Vahid Monadjem, CEO of Nomanini
About Nomanini

As the pioneering fintech platform for the informal retail ecosystem, Nomanini connects merchants and distributors to each other and global service providers, integrating payments, working capital, and data analytics to unlock the latent potential of Africa’s economy.

Nomanini turns any mobile device into a retail point-of-sale solution for informal merchants that is connected to an interoperable merchant wallet. The interoperable merchant wallet allows merchants to offer a broad range of digital banking (including cash-in/cash-out), mobile, utility and entertainment services to their customers boosting competitiveness. In turn, digital service providers rapidly increase the scale and reach of their offerings. By generating real-time insights based on transaction data, distributors using the platform gain a single view of their merchant network, ensuring inventory is where it is needed most to improve sales. Distributors can also begin to accept payments for goods electronically, eliminating the risk and inefficiency of collecting cash. With data analytics, Nomanini helps extend working capital loans to merchants via distributors allowing them to invest in inventory to grow their businesses. The increased volume of goods and services set against reduced operational friction increases the profits for all platform participants.

Nomanini was founded in 2010 and is headquartered in South Africa.

For more information, please visit https://www.nomanini.com

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